Complete learning designs and design-craft essays, published in full and grounded in named, citable research — not gated, not a teaser for a sales call.
Every module states the capability it builds, the research it rests on, what happens in the room, what the manager does between sessions, and how you'd know whether it worked — plus a measurement plan and an honest section on what the design does not fix.
Design craftThe diagnostic call gets most of the attention. The conversations before and after it decide whether the program actually lands.
Design craftMost proposals treat a client's competency framework as a formality to map against. Four moves that treat it as the design brief it already is — including the two adjacent level descriptors that hand you a pre-approved objective.
Design craftL&D is almost always your entry point. It's rarely your actual audience. The gap between the two causes more design misses than any framework failure.
Diagnostic craftSix annotated excerpts from a discovery call: what the client said, the wrong turn, and the exact words that redirect it — plus what the evidence says about whether any of it works.
Diagnostic craftThe can't-versus-won't test tells you whether it's a training problem. It doesn't tell you whether it's a solvable one. The second test, the four situations they produce, and what to sell in each.
MeasurementWhich behaviour, rated by whom, at what point, against what threshold — with a worked observation rubric and the evidence on who should do the rating.